Outreach and Marketing: Get Their Attention
Smart business owners already know that the most important aspect of their business—other than the product or service—is effectively promoting that business. However, many spend countless hours researching and preparing for success yet often leave advertising and marketing to the last minute, giving it the least amount of thought. This is a big disconnect.
The quality and quantity of marketing can make or break your business. In our crowded and exceedingly technology-driven world, I’d like to shout out loud to you: Be different! How can you set yourself aside from all the others?
About The Author
Tom Jackson is general manager of Veale Outdoor Advertising and has been an ad man for more than 25 years. Originally from Indiana, he’s lived in Santa Rosa since 1988 and, when’s he not helping clients fulfill their marketing goals, Tom enjoys spending time with his girlfriend, family, friends and playing golf.