HWY 80 Digital Billboard

Sacramento, Tahoe, UC Davis & San Francisco
Media Area

Information and Rates

 

Location: HWY 80 S/L – 5 miles west of UC Davis
Display: Digital
Size: 14’ x 48’

Showing %	100%	50% (1/2)	25% (1/4)	12.5% (1/8)
Length of Ad/Spot	1 ad per minute	1 ad per 2 minutes	1 ad per 4 minutes	1 ad per 8 minutes
# of Ads/Day	1,100	550	225	137
East Bound Rate	$4,750	$2,500	$2,000	$1,500
West Bound Rate	$4,500	$2,250	$1,750	$1,250

Tab Weekly Impressions

East Bound: 291,281 impressions
West Bound: 180,077 impressions

Nielson Ratings Survey

• 75% of ALL travelers noticed a digital billboard in the past month
• 82% recalled advertising on digital billboards

Benefits/Advantages of Digital Outdoor Advertising

• Dynamic Content
• Ad content can be run in multiple languages
• Almost real time updates
• Ability to Run multiple ads at one time
• Day parting

Highlights: This bulletin is part of Veale Outdoor Advertising’s Northern California Digital Network. Strategically located on HWY 80 near Sacramento/Tahoe/U.C. Davis area, this digital bulletin offers a long highly visible approach to a continuous flow of traffic between the S.F. Bay Area and Sacramento/Lake Tahoe.

This digital bulletin is the only digital OOH unit in the UC Davis/Sacramento area and reaches daily traffic to Davis and Sacramento – east bound and S.F. Bay Area – west bound. It has high volume of traffic for major tourist destinations such as Lake Tahoe, S.F. Bay Area and Napa/Sonoma wine regions.

For more information, contact Tom Jackson
707-575-3752 or email tom@vealeoutdoor.com

Learn more at www.vealeoutdoor.com

Disclaimer: All information contained in this billboard advertising rate sheet is deemed correct as of the date and subject to change. Please contact Tom Jackson for advertising opportunities and current information: tom@vealeoutdoor.com or 707-481-7461.